When I first got hired to work as DMM at Zikkler, I did so with two simple goals in mind: to make the world a better place and to purchase a house near Lake Tahoe that was bigger than my brother-in-law’s. I have definitely accomplished the second goal, as you can see from the many photos I passed out comparing the two homes from multiple different angles. However, it is time to admit that I have not accomplished the first.
This job simply turned into something I did not expect, starting with my title. I was under the impression that I would be the Digital Media Mastermind, but after about two weeks, I learned that DMM actually stood for Data Monetization Manager. I probably should have figured out what it stood for before I accepted the job, but my contract just had so many zeroes in it, making it hard to focus on the details.