‘Avengers: Infinity War’ Box Office: What Fueled the Movie’s Record Opening


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How does Disney do it so often?

For rival Hollywood studios, the debut of Avengers: Infinity War is another reminder of Disney’s domination and marketing prowess. The film studio, led by Alan Horn, now has bragging rights to nine of the 10 biggest domestic openings, not adjusted for inflation. The list is led by Infinity WarForce Awakens and The Last Jedi, and also includes Black Panther, the first two Avengers movies, Captain America: Civil WarBeauty and the Beast and Iron Man 3. The lone non-Disney title is Universal’s Jurassic World (No. 4).

The complete article

Pamela McClintock — The Hollywood Reporter

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