The man went by the name of G. Clifford Prout, and he claimed to be the president of an organization called The Society for Indecency to Naked Animals (S.I.N.A.). Naked animals, he harped, were “destroying the moral integrity of our great nation” — and the only solution was to cover them up with pants and dresses.
Prout’s impassioned speech did not fall on deaf ears: within days, S.I.N.A. attracted more than 50,000 members. For the next four years, the organization and its leader topped news headlines, made the rounds on talk shows, and spurred heated debates among pundits.